Hello, I'm Alaa Emad

• Achieved 110% higher adoption for the full Euro Assist Group through targeted promotions and strategic marketing plans
• Led the launch and marketing of a medical discount card project and built the healthcare provider network
• Increased engagement and brand visibility for Euro Assist and its sub-brands: Euro Medical Card, Euro Med, Euro AirJet, Euro Home Care, and The Pink Club
• Coordinated multiple projects including air ambulance services, roadside assistance, medical tourism, and home healthcare

Duaya is a leading B2B health-tech company that connects pharmaceutical suppliers with pharmacies across Egypt.

• Led the full digital marketing strategy for Duaya and its sub-projects, managing paid media, campaign planning, and team workflows
• Directed Meta Ads campaigns that generated over 10,000 app installs, boosted product sales, and expanded the healthcare provider network
• Managed content and social media pages across Facebook, Instagram, TikTok, and LinkedIn with platform-specific strategies
• Launched and marketed Duaya Software and Duaya AI, successfully generating qualified leads for digital health tools

GARY is a smart real estate marketing company with a digital platform that connects clients to premium residential and commercial projects.

• Led the digital marketing team, developed strategic plans, and organized workflows to ensure effective campaign execution
• Achieved over 1,900 downloads for the GARY mobile app through targeted Meta campaigns
• Increased social media engagement by 70% through creative content and well-planned campaigns
• Managed paid advertising campaigns focused on Lead Generation, successfully expanding the company's potential client base

Corecast Media is a digital marketing agency where I led marketing strategies and media buying for a variety of client projects.

• Worked on diverse projects across real estate, interior décor, healthcare, and journalism, tailoring marketing strategies to each industry's unique needs
• Executed full-funnel paid media campaigns including Awareness, Lead Generation, Conversions, App Installs, and Sales across Meta platforms
• Managed and supervised the performance of a cross-functional marketing team while monitoring workflow and ensuring timely execution
• Handled content creation and managed social media pages with regular performance tracking and data analysis to optimize ROI

3D Decoration is a creative interior design company offering tailored décor solutions for residential and commercial spaces.

• Managed Meta ad campaigns that increased sales by 90%, driving high-quality leads and conversions through strategic targeting and budgeting
• Developed and implemented digital marketing strategies tailored to the interior design industry, aligning with brand goals
• Created and published engaging content across Facebook and Instagram, maintaining consistent brand voice and visual identity
• Tracked ad performance and content analytics to refine campaigns and improve ROI continuously

• Planned and executed end-to-end digital campaigns across multiple channels including social media, paid ads, and content marketing
• Collaborated with clients to define marketing goals and managed cross-functional teams to ensure on-time, data-driven delivery
• Utilized AI tools (ChatGPT, analytics platforms) to enhance campaign performance and ROI across various client projects
• Managed campaigns for clients across healthcare, real estate, interior décor, food, cosmetics, and e-commerce sectors